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What it costs,
and what that buys.

Four plans, two allowances and one price list. Every figure below is the one the app charges — including what a single picture, a swap or a video actually takes out of a month.

Free

$0
no card · chat refills every 5 hours · studio credits monthly
  • 150 token credits — the conversation
  • 30 golden credits — pictures and video
  • +10 golden free every day, on top
  • Memory, and the whole shelf of written friends
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Friend

$20
per month · USD · chat refills every 5 hours · studio credits monthly
  • 750 token credits — the conversation
  • 1,200 golden credits — pictures and video
  • +20 golden free every day, on top
  • Everything in Free, and video
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Always

$100
per month · USD · chat refills every 5 hours · studio credits monthly
  • 4,500 token credits — the conversation
  • 9,000 golden credits — pictures and video
  • +50 golden free every day, on top
  • Everything in Closer
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Two allowances, two clocks

Every plan is the same product. What changes is the size of the two allowances — and they do not refill on the same schedule.

Token credits — the conversation

What talking to a friend spends. The window refills every five hours, so a long evening is followed by a full allowance the next morning. Nothing you say is billed twice, and a turn where the friend searches its memory costs a little more than a short reply.

Golden credits — the studio

What a picture, a swap or a video spends, and what your friend spends when it takes a photograph of itself. The allowance lands once a month, with a smaller amount free every day you open the app.

They do not convert

Studio credits cannot be spent on chat and chat credits cannot be spent on the GPU — with one exception you control: if the chat window empties mid-conversation, the app can keep going on golden credits. That is a switch in Settings, on by default, and you can turn it off.

An unspent allowance is replaced at the refill rather than added to. Top-up packs sit underneath the plan, are only touched once the allowance is spent, and do not expire.

What a golden credit buys

Every price the studio charges. Preview frames are deliberately cheap: their whole job is to be the thing you run before the expensive one.

What you make Costs
A picture — made from a sentence, or edited
The same price whether you generate one, edit one you have, repaint part of it, or compose several together.
8 golden
A head swap, on a photo
The whole head — face, hair, hairline — carried onto the person in your picture.
12 golden
A character swap, on a photo
Head, body and clothes. Run as two checked steps it is 12 then 8, charged separately — stop after the head and you have paid for a head.
20 golden
A test frame, before you pay for a video
One frame through the same pipeline, so you can look at the face before spending a video on it.
6 golden
A video — animate a photo, or swap into a clip
Flat, per clip. Animating a still, a head swap through a clip and a character swap through a clip all cost the same.
30 golden
A face swap through a video
Billed in ten-second blocks with a 25 minimum, and nothing added for extra faces, quality or frame rate.
10 golden per 10 seconds
Keeping the conversation going once the chat window is empty
Bought as you talk, in small blocks, and only if you leave the switch on — it is in Settings and you can turn it off.
2 golden per token credit

So what does a month make?

The month’s allowance plus thirty days of the daily bonus, divided by the prices above and rounded down. Mix them however you like — these are three ways of spending the same credits, not three separate quotas.

Plan Golden a month Pictures Head swaps Videos
Free 330 41 27
Friend 1,800 225 150 60
Closer 4,400 550 366 146
Always 10,500 1,312 875 350

The daily bonus is the larger half of what the free plan is worth: 10 a day is 300 a month against an allowance of 30. It lands when you open the app, not automatically.

Every plan, side by side

Free is a preview tier: it makes pictures and it runs the test frame that shows you a swap before you buy it, but it does not upload or render video.

What you get Free Friend Closer Always
Price, per month $0 $20 $50 $100
Price, per year $200 $450 $800
Chat allowance, per five-hour window 150 750 2,000 4,500
Studio allowance, per month 30 1,200 3,500 9,000
Free golden every day, on top +10 +20 +30 +50
Pictures, edits and head swaps Yes Yes Yes Yes
Video length, per render up to 60 seconds up to 15 minutes up to 30 minutes
Output resolution 480p 720p 1080p
Largest file you can upload 400 MB 2 GB 10 GB
Renders at once 1 1 2
Memory, and every written friend Yes Yes Yes Yes

Top-ups

One-off purchases of golden credits, not a subscription. A pack sits underneath your plan: it is only touched once the month’s allowance is spent, and it does not expire.

Small top-up

$10
500 golden credits · one-off
  • About 62 pictures, or 16 videos
  • Does not expire

Large top-up

$50
3,000 golden credits · one-off
  • About 375 pictures, or 100 videos
  • Does not expire

Extra-large top-up

$80
7,000 golden credits · one-off
  • About 875 pictures, or 233 videos
  • Does not expire

Plans are billed in US dollars, monthly or yearly, and renew until you cancel; you cancel from your account at any time and cancelling stops the next charge. A yearly plan is one payment for twelve months. Access is immediate once payment goes through. Refunds are covered in Refunds and cancellation.

Questions about plans, memory and cancelling